Beyonce Reportedly Says Even Her Haters Use Cecred

Beyonce is reportedly laughing all the way to the bank. In a new i-D cover interview published Monday, she reportedly said she and her mother poured decades of experience into her hair-care line Cecred, and that she is the founder, visionary and sole investor, not just the face of the brand.

According to Billboard, she joked that the products work so well that even the people who cannot stand her music still use Cecred. That is a level of confidence only Queen Bey can pull off.

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Cecred launched in February 2024 and is sold at Ulta Beauty. Hair care has deep roots in her family, with Tina Knowles' salon background often credited as the foundation of the line.

Billboard reports she also spoke about building the brand slowly and testing products for years before launch.

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Meanwhile, fans are still waiting on any official word about a rumored Act III. Is Cecred Bey's smartest business move yet, or does Ivy Park still hold that spot?

Sources: https://www.billboard.com/music/rb-hip-hop/beyonce-people-who-cant-stand-my-music-use-cecred-1236368006/